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    Open House Considerations

    Whether you’re on the buying or selling side of the real estate process, it’s good to know if open houses are worth your time! Let’s discuss a few important considerations.

    Exposure

    First, open houses provide quick exposure. If you just listed your house, it will allow many people to walk through and see what your home offers right off the bat.

    Convenient

    Additionally, open houses can be more convenient for both buyers and sellers. On the buyer side, having the option to attend an open house rather than scheduling one-on-one showings can be nice for those with a busy schedule. This can lower the barrier of entry if they On the seller side, it again allows more people to see your home – aka more bang for your buck!

    Reduce days on market

    Open houses can reduce the amount of time a home is on the market, especially during this time of year when there’s a high inventory. In a hot market like it is currently, if you don’t sell your home in the first day you can have an open house right after to get the ball rolling and sell your home quicker!

    “Looky-loos

    One downside of having an open house as a seller is you may have people looking at your home who aren’t really in the market to buy. We sometimes call those people “looky-loos” or just browsers who enjoy looking at homes. You may have neighbors who are nosy or people who want to know what’s going on in the housing market. 

    No guarantee

    Lastly, it’s important to understand that an open house doesn’t necessarily tie directly to a sale. Just because you have an open house doesn’t mean it’s going to sell that day or that someone walking through is going to buy it. However, getting additional exposure and allowing as many people to see it in as little time possible is key. 

    An open house is a great option in many cases, but it should be combined with many layers of marketing to reach the right buyers. Our team at Main Place has a dedicated team of 8 with an in-house marketing director to ensure your home gets sold smoothly. 

    Call our team today! (217) 422-3335

    Want to learn more? Check out 3 steps to prepare for a showing here or 4 keys to working with a real estate agent here.

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